| Author: |
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Monte Beauchamp
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| Title: |
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Striking Images: Vintage Matchbook Cover Art |
| Moochable copies: |
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No copies available |
| Amazon suggests: |
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| Topics: |
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| Published in: |
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English |
| Binding: |
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Paperback |
| Pages: |
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272 |
| Date: |
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2006-04-27 |
| ISBN: |
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0811851435 |
| Publisher: |
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Chronicle Books |
| Weight: |
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1.05 pounds |
| Size: |
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5.2 x 6.6 x 1.3 inches |
Amazon prices: |
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| Wishlists: |
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| Description: |
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Product Description
From the 1920s to the 1950s, a small but useful advertising gimmick spread like wildfire into the purses, pockets, and kitchen drawers of millions of Americans. The give-away matchbook was one of the most pervasive means ever found of putting promotional images into the hands of the public. Small and disposable, matchbooks were not only a highly successful marketing tool for a wide variety of products, they were also the repositories for a wealth of anonymous design creativity. Fantasies of ocean travel, bathing beauties, regal leisure, and tropical locales adorned the covers, as did hand-lettered typography, stylized illustration, and eye-catching color. This red-hot celebration brings the ubiquitous matchbook's art to life in all its pulp panache and visual zing.
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| URL: |
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http://bookmooch.com/0811851435 |
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